Motion
Overview
Motion brings the Idealworks brand to life. It communicates rhythm, automation, and scale in ways that static design alone cannot. When used well, it deepens the sense of systems working in perfect concert.
Logo Animations
For consistency, use provided logo animations in all video content.
Logomark Scramble
These short scramble animations can be used as a loading state (e.g. website) or as a simple way to add a touch of motion to an application (e.g. email signature).
Icon scramble Random scramble
In motion, the node & trail system becomes a way of storytelling. The scale and complexity of any composition can be dialled up or down to match the narrative, from a single precise moment to a full operation in flow.
A solo node focuses on one robot Multiple nodes suggest robots working together An ensemble of nodes shows a larger scale — a whole factory floor working in concert In large ensembles, the synchronised nodes form lines and become the trails
OS Library Assets
The following motion assets were developed for OS Library and they can be used throughout the brand where relevent.
gradient glow
graph
Array
Particles
Globe
Product